BRANDING - ART DIRECTION - ILLUSTRATIONS - UX/UI

A recruitment service which helps companies make CXO & senior level hires.

Logo Unit & Typeface

Team Management

Purple Quarters offerings fit inside the top right section of the managerial grid i.e., team management.

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Precision & Skill

 

High level hiring requires precision and skill. The target ring would perfectly symbolise their services.

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Purple Quarter

Choosing the typeface

Brand Identity Extension

HEXCODE #8205FF

R136 G0 B255

HEXCODE #E96443

R233 G100 B67

Headings

Body Text

Patterns evolved from the logo unit

Credits

Art Direction & Creative Strategy

Arun Gopidas

Illustration Design

Arun Gopidas

Sreejith Surendran

Pawan Kumar

Pattern Design

Pawan Kumar

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© Arun Gopidas 2020